Market research is an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is a very important component of business strategy and a major factor in maintaining competitiveness.
Market research is one of the key factors used in maintaining competitiveness over competitors and provides vital information to identify and analyze the market need, market size, and competition. Market-research techniques encompass qualitative techniques such as focus groups, in-depth interviews, ethnography, and quantitative methods such as customer surveys and secondary data analysis.
Shaw Hotels & Consultancy Services Pvt. Ltd. conducts various Market Research Activities, including social and opinion research, systematic gathering and interpretation of information about individuals or organizations using statistical and analytical methods to gain insight or support decision making.
Are you interested in enhancing the customer experience and improving the overall performance of your business? Introducing the Customer Satisfaction Index (CSI) service by Shaw Hotels & Consultancy Services Pvt. Ltd. – a powerful tool to measure,
analyze, and boost customer satisfaction for your organization.
In today’s competitive landscape, customer satisfaction plays a pivotal role in the success of any business. It directly impacts customer loyalty, repeat purchases, and positive word of-mouth recommendations. Our CSI service is designed to help you understand your customers’ needs, preferences, and pain points, enabling you to make data-driven decisions that drive customer loyalty and business growth.
Are you a mall looking to enhance retailer satisfaction and create a thriving retail ecosystem within your premises? Introducing the Retailer Satisfaction Index (RSI) service by Shaw Hotels & Consultancy Services Pvt. Ltd. Our RSI service is designed specifically for malls like yours, offering comprehensive retailer satisfaction surveys to gather insights from retailers present in your mall and drive continuous improvement
At Shaw, we understand that retailer satisfaction is crucial for a successful and vibrant mall environment. Satisfied retailers lead to increased tenant retention, improved collaboration, and enhanced customer experiences. Our Retailer Satisfaction Index service empowers malls to understand retailers’ perspectives, address their needs, and cultivate an environment that fosters growth and profitability.
In today’s competitive retail landscape, ensuring your brand stands out is more challenging than ever. When your products share shelf space with competitors in a multi-brand environment, visibility is key to driving sales and maintaining brand equity. But it’s not just about having the right amount of shelf space; how your brand is visually presented—through effective Visual Merchandising (VM) and strategic branding—plays a crucial role in capturing customer attention.
The Visibility Index Study is designed to provide you with a comprehensive assessment of your brand’s presence and effectiveness in brick-and-mortar stores, evaluating factors such as shelf space allocation, VM practices, and branding elements. This study empowers you with actionable insights to enhance your in-store strategy and ensure your brand stands out in even the most crowded retail environments.
